CAN 2025 in Morocco: A Soft Power Challenge and a Rehearsal for the 2030 World Cup, According to BFM TV
Morocco Hosts the 35th Edition of the Africa Cup of Nations (AFCON 2025)
French channel BFM TV highlighted that the matches of the 35th edition of the Africa Cup of Nations (AFCON 2025), held in Morocco, are taking place in an atmosphere characterized by immense enthusiasm and exceptional fervor since the tournament kicked off.
According to the channel, the passion for football is “total” in Morocco. However, AFCON extends far beyond the sporting context, representing a major strategic challenge in terms of sports soft power for the Kingdom.
A Key Step Before the 2030 World Cup
BFM TV analyst Ulysse Gosset noted that AFCON 2025 serves as a large-scale rehearsal for the 2030 World Cup, which Morocco will co-host with Spain and Portugal for the first time. He emphasized that organizing this continental competition places Morocco’s image at the center of international attention, especially as the Kingdom prepares to host one of the world’s largest sporting events.
Massive Investments and High-Level Infrastructure
The expert underscored the substantial investments made by Morocco in sports infrastructure, suggesting that the country is now moving forward with renewed confidence. He reminded viewers that the world recognized the potential of Moroccan football during the 2022 Qatar World Cup, where the Atlas Lions reached the semi-finals, marking a historic achievement for African football.
In a first for AFCON history, Morocco is providing nine high-level stadiums, spread across six host cities, reaffirming its organizational capabilities.
A Major Test for the African Continent
BFM TV considers AFCON 2025 to be a significant test for Africa in terms of organization and hospitality for players and supporters from all corners of the globe, especially since many participants play at the highest levels in top European clubs.
Morocco, a Strong Favorite for the Title
Finally, the French channel views Morocco as one of the favorites to win this 35th edition on home turf, fifty years after its first continental triumph, alongside other leading teams like Senegal and Egypt.
