Tadaroj Program: A New Era for Vocational Artisan Training
Vocational Artisan Training Attracts More and More Young People
On a misty November morning, the Specialized Institute of Traditional Arts in Inezgane welcomes dozens of young candidates, eager to embark on a vocational artisan training journey that is drawing more learners each year. Smiles, apprehension, and ambition mingle at the entrance of the institution, where the teaching team assists future apprentices with their applications.
Tadaroj: A Program Focused on Practical Learning
Recently launched, the national Tadaroj initiative aims to generalize apprenticeship training across the artisan sectors, as well as agriculture, tourism, industry, and services. The goal is to train 100,000 interns annually by 2026 through a pedagogical model that dedicates 80% of learning time to professional environments.
Convinced by this approach, 17-year-old Soumya, who came to enroll in sewing, explains:
“Obtaining a diploma that combines theory and practice is an opportunity that should not be missed.”
Vocational Artisan Training Promoting Employment
For Jamal, a mechanical enthusiast, vocational artisan training represents a stepping stone to a stable profession, with ambitions to open his own workshop in his home region.
In traditional crafts, 12 regional chambers and several specialized associations have been mobilized to enhance the training supply, meet market needs, and preserve ancestral skills.
The Inezgane Institute: A Hub of Excellence
In Inezgane, the specialized institute offers three complementary programs:
According to Mohammed Benassila, the regional director of crafts in Souss-Massa, the institution provides a diverse range of professions and an increasing volume of ongoing training designed for artisans and entrepreneurs.
He emphasizes:
“We are witnessing a true revolution in vocational training.”
A Model that Creates Jobs and Preserves Heritage
The Tadaroj program allows young people to obtain certificates in 11 months, granting them access to the job market or self-employment. Several trainers attest to the success of the program.
Tourya Haymoude, president of a sewing cooperative, states:
“All the girls trained last year have launched their own projects.”
A similar observation comes from Youssef El Hiba, a blacksmith:
“Many young people trained in my workshop have set up their own businesses and are perpetuating our artisan heritage.”
A Contribution to the Promotion of Moroccan Crafts
Driven by tourism demand and national modernization strategies, craft professions are experiencing remarkable growth. Vocational artisan training remains one of the major levers for developing this high-value sector and ensuring sustainable employment for young people.
