Morocco Leads North Africa in Support for Free Trade and International Openness
Morocco’s Strong Support for Trade Openness Set Against the Backdrop of an Evolving Global Landscape
Morocco stands out in North Africa for its notable public support for trade openness and the strengthening of international market exchanges. This is highlighted in the third edition of the Afrobarometer 2026 report, titled "Beyond Borders: Citizens’ Perceptions in a Changing World Order."
The study, based on surveys conducted in 38 African countries between 2024 and 2025, notably examines perceptions surrounding international trade, migration, relations with major powers, and the challenges of climate change.
According to the findings, 65% of Moroccans express support for facilitating trade with foreign countries, while 25% favor protectionist policies aimed at limiting imports to safeguard domestic production.
This stance positions Morocco as a leader in North Africa when it comes to support for free trade, reflecting a strong desire to enhance economic partnerships with various regions globally.
However, this openness is accompanied by a relatively low level of awareness regarding major African economic initiatives. Only 11% of the surveyed Moroccans report familiarity with the African Continental Free Trade Area (AfCFTA), indicating a gap between significant economic integration projects and public understanding.
At the continental level, support for trade openness is similarly dominant. Approximately 66% of Africans surveyed favor the development of international exchanges, while 62% believe that free trade can contribute to economic growth and job creation.
The report thus underscores a relatively strong endorsement of global economic integration, while emphasizing the need for enhanced information and awareness regarding shared African initiatives.
Regarding migration, 45% of respondents indicate that they have considered leaving their country, primarily in search of better economic opportunities and improved living conditions. Perceptions of welcoming migrants, however, remain more nuanced, even as a majority express a willingness to coexist with migrants as neighbors.
On the geopolitical front, China retains a favorable image across the continent: 62% of Africans surveyed view its economic and political role in Africa positively. In contrast, the perception of the United States appears less favorable than before, while most citizens maintain a neutral stance regarding the war between Russia and Ukraine.
Climate change also emerges as a growing concern. The report reminds us that Africa contributes to less than 3% of global greenhouse gas emissions, yet it is among the regions most vulnerable to the impacts of global warming, including drought, water stress, and extreme weather events.
The findings from Afrobarometer 2026 reveal the emergence of a more internationally open African public opinion, while simultaneously expressing an increasing desire for the continent to enhance its autonomy and ability to choose economic and political partnerships based on its own development interests.
