Win by inwi named Product of the Year 2026 for the fourth consecutive year!
“Win by inwi” Recognized as "Product of the Year 2026" for Fourth Consecutive Time
“Win by inwi,” the 100% digital product brand of the global operator inwi, has once again been awarded the title of “Product of the Year 2026” in the “mobile plans” category, marking its fourth consecutive recognition.
This accolade reaffirms, year after year, “win by inwi’s” ability to establish itself as a benchmark in the Moroccan telecommunications market by combining innovation, simplicity, and an exceptional customer experience. It also highlights the relevance of a fully digital model that aligns with new consumer expectations in Morocco.
Since its launch, “win by inwi” has been fundamentally rethinking usage patterns by placing the user at the center of the experience. With a 100% digital approach accessible through a mobile app and an intuitive web platform, the brand empowers each individual to design, manage, and adjust their mobile plans independently to suit their evolving needs.
With this fourth recognition, “win by inwi” strengthens its position as a pioneering brand in the digital space and confirms its vital role in transforming telecommunications usage in Morocco. It also reaffirms inwi’s commitment to democratizing access to innovative, simple, and tailored solutions for everyone.
The “Product of the Year” awards are based on an independent study conducted by Nielsen. This research, carried out among 3,000 consumers in key regions of the Kingdom, focuses on critical criteria such as attractiveness, purchase intent, and the level of innovation of the products.
