Morocco Captures 22% of Electric Vehicle Sales in Africa, Confirming Its Role as an Emerging Leader
According to a recent report from the International Energy Agency, Morocco continues to strengthen its presence in the electric vehicle market in Africa. The Kingdom recorded about 5,500 electric car sales in 2025, accounting for nearly 22% of the continent’s total.
This remarkable performance places Morocco second in Africa, behind Egypt and ahead of South Africa, in a market that is still developing compared to the already mature major global regions.
A Limited Yet Rapidly Growing African Market
The report shows that the African electric vehicle market reached approximately 25,000 units sold in 2025. Egypt, Morocco, and South Africa account for nearly 70% of total sales, confirming a significant concentration of the market in a few leading countries.
This trend illustrates the early stages of the transition to electric mobility on the continent, which is still hindered in several countries by a lack of infrastructure and incentive policies.
Morocco Accelerates Its Transition to Sustainable Mobility
The increase in electric vehicle sales in Morocco can be attributed to the broader range of available offerings and the introduction of new, more competitive models on the market.
The rise of Chinese manufacturers has also played a pivotal role by providing vehicles at more accessible prices, contributing to the democratization of electric car access.
China: The Driving Force Behind the African Market Expansion
The report highlights that Chinese manufacturers overwhelmingly dominate the growth of the electric vehicle market in Africa. Their strategy focuses on affordable models tailored for emerging markets, which promotes faster adoption of this technology.
This trend directly benefits several African countries, including Morocco, where demand for electric and hybrid vehicles continues to rise steadily.
Industrial Ambition Beyond the Local Market
Morocco’s goal extends beyond increasing domestic sales. The Kingdom aims to develop a complete value chain around the electric vehicle industry, from production to export.
This strategy seeks to position Morocco as a regional industrial hub in the field of electric mobility amid a global context marked by energy transition and carbon emission reduction.
Strategic Investments in Batteries
The report also emphasizes the investments made in lithium iron phosphate (LFP) battery production, a key technology in the electric vehicle industry.
These investments strengthen Morocco’s position in global value chains related to electromobility and enhance its attractiveness to international investors.
“Neo Motors”: A Symbol of Moroccan Electric Automotive Industry
The study also highlights the case of “Neo Motors,” the first Moroccan manufacturer to market an electric vehicle under a national brand.
This initiative marks an important milestone in the development of a local automotive industry, indicating a gradual shift from simple assembly to genuine integrated production of electric vehicles.
Toward a Leadership Position in Africa
Thanks to this momentum, Morocco is gradually establishing itself as one of the key players in the African electric vehicle market, amid a global transformation towards more sustainable transportation modes.
