Rabat Hosts AAAEXPO 2026, a Pan-African Exhibition Dedicated to Leisure and Attractions
AAAEXPO 2026: Africa’s Premier Entertainment and Attractions Expo Launches in Rabat
The inaugural AAAEXPO 2026 (Africa Amusement & Attractions Expo), dedicated to the entertainment, attractions, and leisure industries, officially kicked off Wednesday in Rabat. This event brings together operators, manufacturers, investors, and decision-makers from around twenty countries to explore development opportunities within these sectors across Africa.
Organized over four days by Webloo and TLS Group, with the institutional support of the Moroccan Society of Tourist Engineering (SMIT), the expo features more than 100 exhibitors and is expected to attract over 10,000 professional visitors.
This first edition highlights the economic potential of the leisure industry, particularly in terms of investment, job creation, and the diversification of tourism offerings. The development of entertainment infrastructure is also presented as a crucial lever for enhancing regional capacities, supporting Morocco’s ambition to welcome 26 million tourists by 2030.
The organizers aim to encourage both national and foreign investments to establish a true entertainment ecosystem in Morocco. As the 2030 World Cup approaches, the development of theme parks and leisure spaces tailored to meet the expectations of international visitors emerges as a key focus.
The AAAEXPO 2026 program includes a professional exhibition, practical workshops, conferences, and business meetings between companies and institutions. The expo thus seeks to foster partnerships, stimulate investment, and create new opportunities in the leisure industry on a continental scale.
