Art & Culture

CentraleSupélec Exed Campus Casablanca Turns China into a Learning Laboratory for African Leaders

CentraleSupélec Exed Campus Casablanca Enhances Leadership Training with Learning Expeditions to China

In response to the rapid transformations in the global economy, technology, and management models, CentraleSupélec Exed Campus Casablanca is strengthening its leadership training approach by integrating Learning Expeditions to China as a strategic pillar of its Executive Education programs.

The institution focuses on international immersion to help Moroccan and African executives better understand the changes reshaping the global economic landscape. The goal is to complement academic teachings with practical experience in some of the most innovative and competitive ecosystems worldwide.

The most recent Learning Expedition, held in March 2026 between Shanghai and Hangzhou, exemplified this ambition through a week filled with exchanges, company visits, specialized conferences, and meetings with key players in Chinese innovation.

Training Aligned with Global Economic Realities

For CentraleSupélec Exed Campus Casablanca, executive training can no longer be confined to theory. Leaders must be capable of directly observing emerging business models, analyzing innovations that are transforming the markets, and identifying new growth levers for their organizations.

This educational approach allows participants to juxtapose the concepts learned during training with real-world operational realities, all while fostering a broader strategic vision regarding international challenges.

According to Nassef Hmimda, Director of Continuing Education at Centrale Casablanca, these immersions provide leaders with a unique opportunity to step back, enhance their decision-making capabilities, and navigate transformations within their companies more effectively.

Shanghai and Hangzhou: Showcases of Chinese Innovation

The program was structured around two major hubs of the Chinese economy. Shanghai enabled participants to discover dynamics related to advanced industrialization, innovation, and the internationalization of businesses.

In Hangzhou, the country’s technological capital, leaders explored advancements in fields such as artificial intelligence, robotics, digital technology, and new business models.

Among the companies visited were Launch Design, operating in the automotive design and industrial engineering sector; PNC Process Systems, specializing in high-tech equipment for the semiconductor industry; as well as Joy Media and Deep Robotics, innovators in digital marketing and autonomous robotics.

These exchanges helped participants gain a deeper understanding of the factors contributing to the performance of Chinese companies, notably their capacity for innovation, speed of execution, and international ambitions.

A Strategic Opening for Moroccan and African Companies

Through this initiative, CentraleSupélec Exed Campus Casablanca aims to prepare a new generation of leaders capable of thriving in an increasingly globalized and rapidly changing economic environment.

For Moroccan and African companies, this international exposure represents a significant asset in navigating global value chains, anticipating technological disruptions, and enhancing their competitiveness.

The school is committed to continuing the development of these Learning Expeditions, which have now become a key element of its internationalization strategy and the skills enhancement for the leaders of tomorrow.

Leveraging the academic expertise of CentraleSupélec France and the international network of the Groupement des Écoles Centrales, CentraleSupélec Exed Campus Casablanca reaffirms its commitment to combining academic excellence, hands-on immersion, and global outreach to support the economic and technological transformations of the African continent.

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