SIAM 2026: DARI Awarded for Innovation
On the occasion of the 18th edition of the International Agricultural Exhibition in Morocco (SIAM 2026), Dari Couspate was recognized during the SIAM Awards ceremony for its remarkable participation and ongoing efforts in innovation and quality.
Acknowledgment of the Excellence of “Made in Morocco”
This award highlights DARI’s commitment to enhancing the national agri-food industry.
The company continues to pursue a strategy focused on:
- product innovation
- maintaining high-quality standards
- promoting the Made in Morocco label
Thus, DARI establishes itself as a major player in the sector, contributing to the prominence of Moroccan agri-food on both a national and international scale.
Innovations Presented at SIAM 2026
During this event, DARI unveiled several new products aimed at meeting the needs of modern consumers.
Among the products presented were:
- the five-grain couscous
- the Baddaz corn couscous
- the new line of “Champions Pasta”
The last item, developed in partnership with the Royal Moroccan Football Federation (FRMF), pays tribute to Moroccan sports champions through a special edition featuring national colors.
A Strategy Focused on Innovation and Diversification
These launches fit into a comprehensive strategy aimed at:
- diversifying the product offering
- highlighting DARI’s industrial expertise
- anticipating changes in consumer needs
The company is committed to authentic, innovative products that meet the current market demands.
A Key Player in Moroccan Agri-Food
Through its constant commitment, DARI confirms its position among the leaders in the agri-food sector in Morocco.
Its active participation in SIAM 2026 illustrates its desire to contribute to the sustainable development of the industry while enhancing the competitiveness of Moroccan products.
