2024 Economic Promotion Week
Kenya–Morocco: Launch of the Economic Promotion Week of the Republic of Kenya in Morocco
The Economic Promotion Week of the Republic of Kenya in Morocco was inaugurated on Monday in Rabat, aiming to showcase Kenya’s economic potential across various sectors and to enhance business partnerships between Moroccan and Kenyan operators. This initiative seeks to create mutually beneficial relationships and strengthen bilateral cooperation in economic and trade matters.
The official launch featured a meeting between Mohamed Methqal, ambassador and director-general of the Moroccan Agency for International Cooperation (AMCI), and a high-level economic delegation from Kenya, visiting Morocco from November 10 to 16. This meeting provided an opportunity to explore collaboration prospects and investigate new avenues for development between the two countries.
This week of exchanges is part of a strategy led by the Ministry of Foreign Affairs, African Cooperation, and Moroccans Living Abroad, aimed at supporting and enhancing Morocco’s economic diplomacy on the African continent. The AMCI, in coordination with various institutional and economic partners, plays a key role in realizing this ambition.
Scheduled activities include a series of meetings in Rabat, Casablanca, and Laâyoune, engaging public institutions and private economic actors, notably the General Confederation of Enterprises of Morocco (CGEM), the Professional Group of Banks of Morocco (GPBM), Casablanca Finance City and its business ecosystem, as well as the Regional Investment Center (CRI) of Laâyoune. These meetings aim to identify concrete investment opportunities and promote structural partnerships.
The Kenyan delegation is led by Carole Kariuki, CEO of the Kenya Private Sector Alliance (KEPSA), and Onditi Kennedy, national director of the Kenya Chamber of Commerce and Industry. It comprises senior officials from both public and private sectors, reflecting Kenya’s commitment to strengthening its economic ties with Morocco.
This Economic Promotion Week serves as a strategic platform to stimulate new exchanges, encourage investment, and consolidate cooperation between two rapidly growing African economies.
